Connect your tools.
Automate your
workflows.
I connect your website to the systems that run your business — CRMs, marketing platforms, tourism databases, mapping tools, and authentication services — so your data flows seamlessly and your team spends less time on manual work.
Four areas of integration expertise
Not all integrations are the same. Here’s how I break down the work — from syncing sales leads to authenticating users.
CRM & Lead Management
When someone fills out a form on your website, that lead should land instantly in your CRM — fully enriched, properly tagged, and ready to act on. No copy-pasting, no dropped leads.
Email & Marketing Automation
Automatically enroll new contacts into the right email lists and campaigns the moment they interact with your site — so your marketing keeps moving, even when you’re not at your desk.
Tourism & Venue Systems
I have specific experience connecting websites to the specialized platforms used by tourism boards, convention centres, and leisure facilities — keeping listings, bookings, and member data in sync across platforms.
Maps & Location Services
Embed rich, interactive maps into your website — from store locators and event venue finders to custom-pinned itinerary maps and real-time location features.
Authentication & User Security
Secure, standards-compliant login systems that protect your users and your data — whether it’s a member portal, a client dashboard, or a gated content area of your site.
Custom API Development
Need to connect two systems that don’t have a ready-made integration? I build custom middleware, webhooks, and REST API connections that make it happen reliably.
Two integrations worth highlighting
These come up most often — and they’re where I have the deepest hands-on experience.
Automatically send leads from your website into Freshworks or Pipeline
Every time a visitor fills out a contact form, requests a quote, or signs up for something on your website, that data should instantly appear in your sales CRM — with the right fields mapped, the right contact owner assigned, and the right follow-up triggered.
Keep Simpleview, iFASTtrak, and Active Net in sync with your website
Tourism boards, convention centres, and leisure facilities often run on specialized backend systems. I have direct experience connecting these platforms to public-facing websites — so listings, bookings, member data, and event registrations stay accurate without manual updates.
Everything I’ve worked with
A broad integration toolkit — built through real projects, not just documentation.
What this looks like in practice
The kinds of problems integrations actually solve for real businesses.
A venue’s website pushes new booking enquiries directly into iFASTtrak
No more forwarding emails or copy-pasting form data. The moment a guest submits a booking request, it’s in the system and assigned to the right team member.
A tourism board auto-syncs member listings between Simpleview and their public website
New members added in Simpleview appear on the website automatically. Expired memberships are hidden. No manual content updates needed.
A business website sends new quote requests to Freshworks and Constant Contact simultaneously
The sales team sees the lead in their CRM immediately, while the new contact is automatically enrolled in a nurture email sequence — all from a single form submission.
A member portal uses OAuth to let users log in with their existing Google or Microsoft account
No password to remember, no separate account to create. Users authenticate through a provider they already trust, with role-based access controlling what they can see.
A service business embeds a Google Maps store locator with live filtering by service type
Visitors can search by location, filter by category, and get directions — all without leaving the website, powered by the Google Maps and Places APIs.
A recreation centre’s Active Net registration data surfaces on their public program calendar
Program availability, session times, and registration links are pulled live from Active Net — so the website always reflects current availability without any manual updates.
What clients say
We’ve worked with Carla on several projects over the years. Her pleasant, responsive and accommodating nature always made it easy getting to the best project outcome. She understands what’s needed and stands behind her work. Most importantly, she gets that proactive communication makes all the difference.
Have a system you need to connect?
Tell me about your setup and I’ll let you know what’s possible — free consultation, no obligation.